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.jpg "New method to lose weight – freeze hard-to-shift flab to death")
Treatments based on the concept of melting away fat cells with heat based lasers have become commonplace. But the hottest new weight-loss procedure to arrive in the UK does the complete opposite - it freezes hard-to-shift flab to death, “Daily mail” reported.
Fresh from the U.S., this innovative machine goes by the name of Zeltiq, and uses a cooling method called cryolipolysis to target, chill and break down fat cells.
Developed by boffins at Harvard University and Massachusetts General Hospital, Zeltiq has proved a massive hit across the pond since being introduced a year ago - and now it's coming to the UK.
Experts are heralding the non-invasive procedure as a revolutionary new concept in weight loss.
'For years, we've been heating fat to melt it away,' says new York dermatologist Dr David Goldberg, who was involved in the clinical trials of Zeltiq.
'Now it appears that the opposite approach is more effective than other non-invasive procedures.'
Tests have shown that just one treatment is capable of destroying up to 25 per cent of fat cells in the area. so how does it work?
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